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Return to shopPrivacy Policy
At ASHEE (ashee.ae), operated by ASHEE FZC LLC , we are deeply committed to protecting your personal data and ensuring a secure shopping environment. This Privacy Policy outlines how we collect, use, disclose, and protect your information when you visit our website or make a purchase.
ASHEE FZC LLC is the official data controller for all personal information collected through our platform.
- Trade License Number: 4309561.01
- Registered Corporate Address: Business Centre, Sharjah Publishing City Free Zone, Sharjah, United Arab Emirates
- Official Data Protection Contact: support@ashee.ae
To successfully fulfill your orders and provide a tailored browsing experience, we collect the following categories of data:
- Identity & Contact Data: Your full name, email address, billing address, physical shipping address, and telephone number.
- Transaction Data: Details regarding the specific items you purchased, order dates, total costs, and interaction history with our store.
- Financial Data: Payment details processed securely at checkout. Note: ASHEE does not store, see, or hold your credit/debit card numbers. All transaction data is processed via encrypted, PCI-compliant third-party networks.
- Technical & Usage Data: Your IP address, browser type, device information, operating system, and data on how you interact with our e-commerce platform.
We process your personal data under legitimate legal bases, including contract fulfillment, legal compliance, and consent:
- Order Fulfillment: Processing your payment, organizing tracked shipping, managing direct-to-supplier logistics routing, and updating you on delivery status.
- Customer Support: Resolving technical queries, managing return requests, issuing refunds, and processing exchanges.
- Security & Fraud Prevention: Detecting and preventing malicious activities, fraudulent transactions, or cybersecurity threats to protect our buyers.
- Legal Compliance: Fulfilling tax obligations, commercial record-keeping, and addressing regulatory requests.
To provide competitive pricing and efficient delivery pathways, your information is shared strictly under the following operational guidelines:
- Fulfillment Partners & Vetted Suppliers: Your name, phone number, and physical shipping destination are shared directly with our global manufacturing partners to dispatch your package from their regional warehouses. Our suppliers are contractually prohibited from using your data for any marketing or independent commercial purposes.
- International Shipping Carriers: Your delivery data is shared with our logistics networks to guarantee end-to-end package tracking.
- Payment Gateways: Financial data is directly processed by industry-standard payment processors: Stripe, Google Pay, and Apple Pay , via secure SSL encryption.
Because ASHEE is a UAE-registered company utilizing a global fulfillment model, the data of our UK, Spain, Germany, and France customers is transferred and processed across international borders. We ensure that all processing partners adhere to stringent data protection standards equivalent to European regulations through strict technical safeguards and secure data handling mechanisms.
If you reside in the United Kingdom or the European Union, you possess comprehensive rights regarding your personal information under global privacy laws:
- Right of Access: You can request a clear copy of all personal data we hold about you.
- Right to Rectification: You can demand the immediate correction of inaccurate or incomplete information.
- Right to Erasure (“Right to be Forgotten”): You can request that we completely delete your personal data, provided it is no longer required for active contract fulfillment or legal tax compliance.
- Right to Restrict or Object: You have the right to limit or object to how we process your personal tracking data.
- Right to Withdraw Consent: Where data processing is based on your explicit consent, you can withdraw that consent at any time.
To exercise any of these rights, please contact our support team at support@ashee.ae . We resolve all data inquiries within 30 days without any administrative fees.
Our platform utilizes standard cookies and web beacons to optimize store functionalities, remember cart items during checkout, and track site performance analytics. You can control or entirely disable cookie storage through your individual web browser settings; however, disabling certain cookies may limit your ability to complete a checkout transaction successfully on our site.
- Security Measures: We use enterprise-grade technical safeguards, secure firewalls, and rigorous internal access controls to block data breaches and unauthorized visibility.
- Retention Policy: We store your transaction and contact history only for as long as necessary to complete your order fulfillment, resolve consumer warranties, or satisfy commercial tax accounting laws in the UAE.
We reserve the right to modify this Privacy Policy at any time to reflect structural changes in our operational procedures or updates to international privacy laws. All revisions will be immediately active upon posting to this page.
For any data protection inquiries, privacy complaints, or identity updates, please reach out directly to our corporate headquarters:
- Legal Entity Name: ASHEE FZC LLC.
- Trade License Number: 4309561.01
- Registered Office Address: Business Centre, Sharjah Publishing City Free Zone, Sharjah, United Arab Emirates
- Customer Support Email: support@ashee.ae
- Corporate Contact Phone: +971 50 757 2605
